Email Newsletters

ANSWRs to your questions about eNewsletters, including audience identification and targeting, editorial policy, publication frequency, and useful content

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Web Link: A Few Good Email Newsletter Tools

Idealware looks at a handful of Newsletter tools

Web Link: Email Newsletter Marketing Model

Nonprofit Online News talks about the what to aspire to in your email newsletter marketing plan

Web Link: Targeted Email Newsletters Show Continued Strength

Web Link: Four Principles for Making Your Newsletter a Powerful Fundraising Tool

Web Link: Review of Email Newsletter Tools

Web Link: Narcissistic Nonprofit Newsletters

Article: What are commonly used fields for subscribing for an e-newsletter?

While social media platforms like Twitter and Facebook are providing an alternative place for online interaction, email is still the gold standard for online communication. This essential piece of information is the bare minimum for sending out an...

Article: Can an emailing tool help me not only keep lists, but help me think through diversification of my network and suggest alternative sources or networks?

Email blasting tools can tell you who is opening and clicking through your emails by listing the email addresses' domains. You can use this information to see which of the organizations you've reached out to are most interested in your work, and use...

Article: What is the best way to create interest related newsletter signups?

This question is waiting to be answered.Can you add your knowledge to the Answr community by answering it?First Login to Answr and click the Edit icon next to the Question: and add your contribution. Check out Community Process for guidelines.

Article: What tips and techniques should I know about maintaining an accurate list, correcting or purging bounces, etc?

What tips and techniques should I know about maintaining an accurate list, correcting or purging bounces, etc? One helpful technique organizations use during their Email Signup is the "double opt-in" method, where users request to be added...

Article: I've signed up for Hotmail, Yahoo and AOL. What other tricks are there for previewing my emails in different clients?

Make sure to consider not only hosted email accounts such as Hotmail, Yahoo, or AOL, but also different local email clients and browsers. Check out our answer to To test what your email looks like in various inboxes, what are the ones you should send...

Article: To test what your email looks like in various inboxes, what are the ones you should send to?

When people receive your emails, the formatting can look different than intended based on what program is used to read your emails. To reduce the chance for error, you can test an email newsletter in multiple accounts to try to gain the perspective of...

Article: Which email clients do you need to test when you initially set up your email template?

When setting up an email template for an enewsletter, testing in a variety of clients can be the most time-consuming aspect, but also one of the most important. Because of the (sometimes very) different ways that email clients display the emails that...

Article: Any tips for discouraging people from marking you as spam instead of using the unsubscribe tool?

Check out our answer to a similar question How Can We Avoid Being Labeled "Spam"? In particular, make sure that you are explicit about what subscribing to your email list entails, and be conscious of both the content of your emails and...

Article: For small businesses, what free or affordable fee based tools exist for collecting and compiling feedback from email newsletters?

Collecting feedback for small businesses can be very different from collecting feedback for nonprofits. However, in general Email Blasting Services will help you with this, and there are several low-cost options. Check out the links below to see all...

Article: What kind of affordable, interactive features can I use in newsblasts?

This question is waiting to be answered.Can you add your knowledge to the Answr community by answering it?First Login to Answr and click the Edit icon next to the Question: and add your contribution. Check out Community Process for guidelines.

Article: Do the current tools available allow for customizing of newsletters by desired content and by geographic region?

Yes, current email blaster tools allow you to customize the content sent to subsections of your followers. This is done through list segmentation which makes a sub-section or sub-list of your mailing list based on a certain criteria. For example, if...

Article: Can we add our Facebook and Twitter followers to our eNewsletter mailing lists?

In a word, no. It is always considered bad form to "harvest" email addresses from one domain to another, and such practices will get you flagged as a spammer by a decent percentage of those email addresses when they receive your...

Article: How should we calendar our messaging?

This question is waiting to be answered.Can you add your knowledge to the Answr community by answering it?First Login to Answr and click the Edit icon next to the Question: and add your contribution. Check out Community Process for guidelines.

Web Link: 100+ Free HTML Email Templates